5 Marketing Trends to Watch in 2021: The Ambassador & Creator Era

Get ready — 2021 promises more radical changes for marketers everywhere.Digital and social marketing have fully surpassed “traditional” marketing mindshare. […]

Two women wearing Mosca Verde t-shirts highlighting 5 marketing and social media trends.

Get ready — 2021 promises more radical changes for marketers everywhere.

Digital and social marketing have fully surpassed “traditional” marketing mindshare. But, this year, you have the opportunity to take those channels to a whole new level by leveraging your brand’s advocates.

To help marketing leaders start the year strong, we’ve just published a new industry brief, 5 Marketing Trends to Watch in 2021: The Ambassador & Creator Era. 

This resource is for CMOs and heads of digital, social, and brand marketing. The brief illuminates the critical shifts in consumer behavior and how to embrace them. These trends will impact marketing strategies for years ahead. 

The brief also includes real-world examples and proven action plans from leading organizations to guide the way. See how your marketing peers have addressed these trends with the help of their most effective marketing voices — ambassadors, advocates and creators.

• Advocates are creating more engaging media than studios and ad agencies
• Fans are becoming an extension of digital creative teams
• Brands are building partner value through digital and social channels

And much more. 

Download the complimentary brief and learn the strategies and social media trends that will help you remain solidly connected to your consumers and positioned for success — as even more change is sure to come.

5 Marketing Trends to Watch in 2021

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5 Marketing Trends to Watch in 2021: The Ambassador & Creator Era

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