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Hashtag Sports 2020
October 21, 2020 - October 22, 2020
Join more than 1,200 senior media and marketing professionals, 120+ athletes, CMOs, content creators, and engagement experts across two jam-packed days and nights of networking, education, and celebration surrounding the future of sports media and the fan experience.
Greenfly’s Session (Conference registration required)
Unlock Your Sports Content to Build Global Fan Engagement and Brand Value
Wednesday, Oct. 21st, 2020 (2 P.M. ET)
Today, sports leagues and teams are high-volume content producers. It doesn’t matter where your fans are or when they’re watching — they can connect to your sports brand 24/7 through the goldmine of meaningful photos and videos you’re capturing every day. The key is dismantling your content silos and harnessing your network of advocates to get fans that high-quality media and engage with them more deeply. Hear from top sports marketers around the world who are reimagining the global fan experience by bringing them the content they want from their favorite athletes — right as they step off the playing field. With a content strategy and workflows built for speedy worldwide delivery, engaging your fans and boosting your reach and brand value is easier now than ever.
You will hear from:
• Daniel Kirschner, CEO, Greenfly
• Katie Lavin, VP of Marketing, National Lacrosse League
• Sophie Goldschmidt, Advisor and former CEO of World Surf League