MLB To Let Players Share Highlights on Social Media

Major League Baseball loosens rules around licensed content and will allow material to be published by players and staff on social media through Greenfly.

Sports Business Journal

Majors League Baseball taps Greenfly to help make their player social media feeds more vibrant.

Using Greenfly, a digital content management portal developed in part by former major league all-star Shawn Green, MLB will make content available to players on a daily basis following games. Players also will have the ability to request specific items through Greenfly that can then be posted on social media platforms such as Instagram, Twitter and Facebook.

Read the full article online at Sports Business Journal.